Volkswagen began its designs for the up! with a clean sheet of paper, giving them the freedom to make it quite original. It's slightly longer than most of its city vehicle competition and has big 15 or 16-inch wheels, pushed right out to every corner. Volkswagen claims it looked to the world of offering layout for inspiration, instead of other Volkswagen or rival vehicles. Its glass back hatchback is a nod to iconic TV layout, while according to Volkswagen, its chamfered side window frames give a feeling of strength and precision. The nose is based on a human face, with big headlights and a grille framing the numberplate.
The no-compromise approach contains practicality, with the up! featuring the biggest boot in the class at 251 litres. The Toyota Aygo, Peugeot 107 and Citroen C1 have 139-litres, while the Mini Hatch has 160 litres and the Fiat 500 has 185 litres. The outgoing Volkswagen Fox – which the up! changes – had a 260 litre boot. Fold the back seatings down and 951 litres is available. It's simple to get a good driving position, despite the helm only moving for height, due to the wide range of bench adjustment on provide. Front passengers get lots of legroom, and it's possible for one adult to sit behind another. What really makes the up! practical on the road is its tight turning circle and 3. 5 metre length, making it simple to negotiate city traffic and park. Visibility around the vehicle is good, but parking sensors are available with the auxillary Sensor pack.
The Take up! is very minimally equipped with a CD player/radio, body-coloured bumpers and 14-inch metal wheels. The Move up! is likely to appeal to more private consumers, due to a considerable increase in the number of creature comforts like remote central locking, air-con, electric front windows, easy-entry seatings, height-adjustable driver's bench, variable-height load floor and 60:40 split/fold back seatings. The High up! adds heated front seatings, leather helm, gear lever and helm, heated and adjustable door mirrors, Maps & More infotainment device, choice of dash colour, front fog lights and 15-inch alloy wheels. Feature packs include a Sensor pack (parking sensors, cruise control, trip computer), Driver's assistance pack, Convenience pack (remote central locking, electric front windows, height adjustable driver's seat), Winter pack (front fog lights, heated front seatings, electrically heated and adjustable door mirrors), Chrome pack (chrome door mirror caps and side strips), Sports pack (16-inch alloy wheels, sports suspension and tinted back glass), Audio pack (four add-on speakers) and Leather-look pack (leather-look seatings, helm, gear lever and handbrake plus carpet mats.
Skoda is continuing its growth offensive by introducing its seventh model line. Skoda Citigo is the name of Skoda's new small car. The brand's new model will make its debut in its domestic sphere, the Czech Republic, before the end of this year, with other European countries following at the beginning of summer 2012. With this 3. 56-metre-long car, the Czech-based vehicle manufacturer is extending its offering portfolio and entering the small car segment (A00). Product maximum utilisation of room and four seatings for passengers, the Skoda Citigo will be launched as a 3-door, with a 5-door version to come in 2012.
The Skoda Citigo is one of the cornerstones of our growth strategy. It paves the way for huge opportunities in a new segment, explained Skoda Board Chairman Prof. Dr. Winfried Vahland. The Skoda Citigo is literally a 'simply Clever' vehicle. Despite its small size, it provides ample dashboard space; it is agile while frugal. Put simply: it's an appealing choice product many clever ideas. The vehicle provides all of Skoda's values in a compact suite and fits perfectly with our aims.
With the Skoda Citigo, Skoda is targeting a new buyer segment. The demand for small vehicles with low fuel consumption, at a favourable price tag and with reasonable operating costs, is growing, continues Prof. Vahland. Skoda's new small car is a reaction to this trend. We are entering new ground and the Skoda Citigo will attract prospects mainly in our European markets.